Virtual fashion models - future of runways?

Technology has put its influence in many aspects of our lives and fashion is not an exception. The future of runways with 3D models is showed by fashion designers.

Virtual fashion models - future of runways?

------------------------------------------------- If you have not believed in the concept of virtual fashion models, you can search for Anifa Mvuemba, a Congolese designer, to depict what the runways look like with the help of fashion technology. The concept of virtual fashion models launched by Congolese designer is expected to be a future trend of fashion. This talented designer released the latest collection on Instagram, using emerging technology in the fashion industry. The show of her brand Hanifa is especially different from any other shows that you have watched and from what you could imagine. You will see no real models but headless, three-dimensional bodies sashayed down the runway with the designer’s collection. Featuring vibrant paints and dresses, the collection of Pink Label Congo was claimed to be the future of runways.

The designer, Mvuemba, is quite famous in the fashion industry. Her previous designs were supported greatly and worn by several celebrities, including rapper Cardi B. Anifa Mvuemba said that her plan of using future technology in the fashion industry had been completed before the Covid-19 pandemic and restrictions across the globe. According to the designer, she had been working for 7 months to create virtual fashion models. She admitted that designing content using 3D models and an entire collection is a game-changer for her, requiring a huge amount of attention to detail. She has put an enormous effort to make the clothes to fit and look right on the virtual fashion models.

Her latest collection using fashion technology has become a future trend of fashion. It shows that the fashion industry is increasingly embracing modern technology in the designs, especially in the showcase of their performance.

By introducing an unique approach to design showcase, they not only contribute to the future of runways but also affect customer’s buying decisions and blur the lines between digital and reality.

Using fashion technology is vital for businesses to exist and develop these days. With a new approach to design showcase, using virtual fashion models, fashion businesses can shape fashion enthusiasts’ purchasing decisions.